QUOTE OF THE DAY: Millennials, and the generations that follow, are shaping technology. This generation has grown up with computing in the palm of their hands. They are more socially and globally connected through mobile Internet devices than any prior generation. And they don’t question; they just learn. Brad D. Smith
FACEBOOK LAUNCHES LASSO IN COMPETITION WITH TIKTOK
THE STORY: Facebook has quietly launched its short video app, Lasso. The social media giant launched the app with just a tweet that aims to regain its lost teenage audience, which has fallen to almost 50% since 2014.
WHAT IS SHORT VIDEO APP?
Now that Musical.ly earned its name through its huge user base, the concept of short video application went viral. A short video app is like any video making app that uses your device’s camera to create a short duration of up to 15 seconds long video. These apps got popular among youngsters to make funny and interesting videos that can go viral with the blink of an eye. One of the best things about these apps is that you can create your own short video of singing, dancing, lip syncing with a song etc. and share it on multiple social media platforms like Snapchat, Instagram, FB etc.
WHAT IS THE SIGNIFICANCE OF THIS LAUNCH?
Even though Lasso was launched with just a tweet from a product manager of the team, TikTok must expect a cut throat competition in keeping a hold of its teenage audience. The inspiration to develop Lasso may have arisen when Facebook found that it has lost almost a half of its youth audience. According to a Pew Survey, only 51 percent of teens said that they use Facebook, while other admitted that they use other social media platforms like Instagram, Snapchat, YouTube etc.
Lasso may become a game changer for Facebook as the company has designed it as a cross platform tool. Upon launch, you can use your Facebook account to get started with Lasso and can cross share your Lasso videos over Facebook stories. The company also working to develop the same cross post for Instagram.
NINTENDO SUSPENDS NETFLIX FOR WII
THE STORY: Nintendo has decided to suspend Netflix and all other streaming services for its twelve years old Wii devices. The shutdown of services would be enacted right after Jan 31st, 2019.
WHY IS THIS HAPPENING?
The Wii or Nintendo Wii is Nintendo’s most compact video game console that was launched back in 2006 to compete with Microsoft Xbox and Sony PlayStation. The device got its first ever media support from BBC in November 2009, which was launched as BBC iPlayer. After which, the popular online streaming service Netflix was introduced as a downloadable channel on Wii for Canada and the U.S. region in 2010. This seventh-generation console had a victorious journey that also includes the breaking of sales record for a single month in the United States with more than 101 million units sold.
WHAT IS THE ALTERNATIVE FOR WII USERS?
Although, it’s not shocking that Nintendo has suspended all the streaming services including Netflix, as the device is already twelve years old and Nintendo had started to phase out channels in 2013. If you’ve got a Wii console hooked up to your wall just to stream videos on Netflix, it is time that you need to replace it with any other streaming device, which you can get in a fraction of what Wii costs even now. You may opt to switch to Google Chromecast, Apple TV, Amazon Fire TV Stick etc. to keep your entertainment up over Netflix.